Sensor Tower reports GTA 6 has sold 9.69 million units via pre-purchases, generating $942 million in gross revenue. PS5 dominates the split, with 7.23 million sales (75% of total, $703 million revenue) compared to 2.46 million on Xbox Series X|S (25%, $239 million revenue).
Sensor Tower projects up to 25 million total pre-purchases by launch. If the 75/25 split holds, that would result in approximately 18.5 million PS5 units and 6.5 million Xbox Series X|S units. The firm notes GTA 6 is the most preordered game of all time for both PlayStation and Xbox. At 9.69 million pre-orders, GTA 6 has already exceeded Cyberpunk 2077's 8 million pre-order record.
Microsoft stated that GTA 6 is breaking records on Xbox. The sales gap aligns with PS5's market share advantage over Xbox Series X|S. Sony holds marketing rights for the PS5 version, though Microsoft recently unveiled a GTA 6-inspired custom Xbox console shaped like an alligator.
Research firm Circana measured 29% purchase intent for GTA 6 among US console and PC gamers, the highest purchase intent Circana has ever tracked for any game.
GTA 6 launches November 19 for PS5 and Xbox Series X|S. The game is approximately 212GB. Preloading has started. The game unlocks at midnight local time on November 19, meaning players in New Zealand will access it first globally.